J&B Nightology: dance to the limit

July 05, 2006 - Adverblog

In Spain, J&B whisky has recently launched the 2006 edition of its Nightology boat. There is going to be a big party on a boat outside the coast of Malaga in a few weeks.
Not everybody is allowed to enter and tickets cannot be purchased. If you want to be on board, you have to show how crazy you are when you dance. Film yourself while dancing and do it in the weirdest place you can think about. Then send the video to J&B and they will see if you're cool enough to be admitted. As you will see on the website several funny & silly videos have been already submitted.

One more time the confirmation people want 5 seconds of fame, and user generated content is a must at the moment...